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Essential Cookies and Cookie Info Bar

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Google Analytics Cookies

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We may implement certain Google Analytics Advertising Features (including Remarketing with Google Analytics; Google Display Network Impression Reporting or Google Analytics Demographics and Interest Reporting). You can opt-out of the Google Analytics Advertising Features through Google Ad settings or by visiting https://tools.google.com/dlpage/gaoptout/ . We will use the data provided by these features as described in our Privacy Policy linked at the bottom of the site.

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Targeted Advertising

We do perform interest-based advertising (IBA – also called Online Behavior Advertising – OBA, Behavioral Targeting or Data-Driven Advertising) to show users the ads that are relevant for them. IBA is type of targeted advertising that targets users based on their interests, learned from tracking user’s online behavior. We use third party advertising networks for IBA.

To learn more about IBA visit the links below:
Digital Advertising Alliance FAQ — About Interest-Based Advertising
Network Advertising Initiative – Understanding Online Advertising

Next two sections explain how we use cookies for IAB and how you can control them.

Targeted Advertising Cookies

We use third-party platforms, specifically Facebook Pixel in relation to Facebook Ads, to show you interest-based ads. We may convert your email address, telephone number or other information into a unique value which can be matched by those third parties with a user on their platform or with other data they may have collected from you. This matching allows interest-based ads to be delivered on those platforms. These platforms may have their own privacy notices or policies, which we strongly suggest you review.

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Third Party Targeted Advertising Cookies

We contract with third-party advertising networks (Google Inc., Facebook) that collect IP addresses and other information through the use of cookies, web server logs and web beacons on our websites and emails; on third-party websites and emails; and on our advertising placed on third-party websites.  They use this information to create a profile about you and provide advertisements about products and services tailored to your interests (including for companies not affiliated with us). You may see these advertisements on our website and other websites. This process also helps us manage and track the effectiveness of our marketing efforts. When you first visit our site, a cookie banner will inform you of the use of these marketing technologies.

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