Brief History
Tesla is a consumer electronics brand under the Comtrade Distribution, founded in 2014 with the vision of providing reliable, innovative and user-friendly products for everyday life.
Since its launch, Tesla has steadily expanded its portfolio, which today includes four major product categories: TVs, Air Conditioners, Small Domestic Appliances (SDA) and Major Domestic Appliances (MDA). The brand’s growth has been driven by continuous innovation, strategic collaborations and a strong focus on quality at every stage of production.
Today, Tesla continues to strengthen its presence worldwide, offering products that combine modern design, advanced functionality and accessibility for all consumers.
Brand
The Tesla brand draws its inspiration from Nikola Tesla, the visionary inventor whose creativity and innovation have left a lasting mark on the world. Inspired by his spirit of discovery, the brand strives to deliver advanced, reliable and forward-thinking consumer electronics that enhance everyday life.
Our portfolio is structured into Series 3, 6 and 9, a concept rooted in Tesla’s belief that these numbers hold a unique significance in understanding natural patterns and universal principles, an idea that continues to guide our design approach and product philosophy.
With a strong focus on continuous innovation and customer satisfaction, Tesla has become a trusted name in consumer electronics, reflecting both the inventive inspiration of its namesake and the demands of modern living.
Markets
Tesla is committed to meeting the evolving needs and expectations of its consumers through its growing global network. Today, the brand is present in over 40 markets worldwide, either directly or through affiliates.
Tesla’s international presence continues to expand as the brand rapidly grows its customer base and enters new regions. By combining a deep understanding of local markets with its innovative approach, Tesla ensures that its products are accessible, relevant and appealing to consumers around the globe.
Categories
Tesla offers a diverse range of products organized into four main categories:
Television (TV) - High-performance televisions that deliver stunning visuals and a sleek, contemporary design, providing an exceptional viewing experience for every home.
Air Conditioners (AC) - Efficient and reliable cooling solutions that ensure comfort in any space, with advanced features for easy use and energy efficiency.
Small Domestic Appliances (SDA) - Practical and innovative appliances that simplify daily household tasks, from kitchen essentials to personal care devices.
Major Domestic Appliances (MDA) - Robust and durable appliances designed to deliver consistent performance and convenience, making everyday routines easier and more efficient.